Novel Idea

In true collaborative spirit, I have put my name forward to contribute to Gavin Heaton and Drew McClellan’s new book .

Last year they created Age of Conversation. They found 100 authors to contribute around 400 words about the subject of the book. 100% percent of the proceeds went to charity.

So, what is the topic of their new book? You can vote on it!

  • Marketing Manifesto
  • Why Don’t People Get It?
  • My Marketing Tragedy (and what I learned)

To vote for a title, go to their SurveyMonkey survey: Click Here to take survey

There is also still time to put your name forward to contribute to the book. There are some basic rules for authorship:

  • You will sign over all rights to your chapter
  • You understand that all proceeds of the book will be donated to Variety, the Children’s Charity
  • You will promote the book, throughout the process, on your blog if you have one
  • You’ll embrace the cooperative, collaborative spirit that defined Age of Conversation
  • You’ll honor deadlines so Drew does not have to be a nag
  • You’ll honor word counts so Gavin doesn’t have to be a nag

I’m really looking forward to it! How about you?

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Disclaimer: the postings on this site are my own and don’t necessarily represent IBM’s positions, strategies or opinions.

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