Archive for November, 2008

Penni’s Neverending Interestingness

Several years ago somewhere between my first, inner-city pregnancy and coming to terms with a very wakeful, colicky baby, I met the delightful Penni Russon on a public Australian mother’s online forum. I liked her quirky, intelligent, earthy style and soon enough we discovered we were almost neighbours and walked to a local café with our prams to meet up. She’s the kind of person who has a fairy door in her backyard, has a love of interesting things, and write novels for young people.  While we no longer live in walking distance, nor use the forum or the subsequent online community that formed, we still connect through Facebook, through her blog Eglantine’s Cake and more recently, on Twitter.

Recently I asked Penni to share how blogging has helped her personally and professionally, and her thoughts on some things that I wonder about, like sharing information online and the future of books. I’m sure you’ll find she has some interesting things to say.
Penni wrote her first blog post “A smidge over two and a half years” ago in March 2006. “On a personal level, it’s an amazing record of my kids, and a personal diary of my wrestling with motherhood. Plus I feel like I’m putting something nice out there, it’s a good place in the world, written without hostility or contention or anxiety, that captures to me some of what it is to be human, on an every day scale. And I have come to appreciate the poetics of a beautifully placed hyperlink. I guess I’ve honed my skill to see beauty in the internet.

“Professionally it’s certainly helped give me more status within the industry. A lot of writers, editors and other industry professionals are regular readers of my blog and it’s been well reviewed more than once in the mainstream and industry press (like The Age, or Bookseller and Publisher). I’ve had some opportunities I wouldn’t have had otherwise, like speaking gigs and commissions for articles.

Writing is often a lonely and isolated job, where you don’t necessarily meet other people doing the same thing as you, and I’ve created a community for myself of regular readers, whose blogs I also read and comment on. I’ve also been told that I’ve inspired other lovely smart people to start their own blogs, and that makes me happy. As a writer I’ve explored new voices and really begun to come to terms with the whole idea of digital media and the potential demise/transformation of the book. Also, as a writer for young people, it gives me more insight into how technology connects up with worlds, what it means to exist simultaneously in real life and online, and where the disconnect is between those two personas.

Me: You were involved in an online community where you were anonymous and shared details about your pregnancies and births, motherhood etc. Now you have a public blog and share photos, videos and animations of your daughters and husband. Can you share your thoughts around the sharing of personal information online?

As a writer it was never really an option for me to blog anonymously, since my blog is an extension of my professional identity. I knew from the outset that I wanted my blog to have a strong visual element and be personal rather than an ‘expert’ blog, which is why I post pictures of the girls and my home, among other things.

Penni, Frederique and Una

I find blogs that are very text heavy a bit hard going to read, and I am bored by ‘let me tell you how to write a query letter’ style author blogs (which isn’t a criticism of them as such, many of those styles of blogs are far more popular than mine and more power to them, it just isn’t what I personally wanted to read or write). I was more influenced in the beginning by craft blogs like Loobylu and Molly Chicken. In fact when I started writing Eglantine’s Cake I didn’t read any writer’s blogs. When I started I didn’t tell anyone I was doing it, I just started talking into space, though it wasn’t long before a few friends stumbled across it. It’s momentum has been slow and steady and now I have about 1500 unique visitors a month (I wish they’d all buy my books!).

Because of its humble beginnings I have always felt comfortable with the idea of posting pictures of my kids and using their real names. Occasionally I wonder how they will feel about the identities I have created for them online, and as they get older I know I’ll probably be constrained more in what I can write about them, because they’ll be more self-conscious about it (which will be sad for me). All I can say is I write with empathy and love and hopefully that is how they will see it.

My books are dedicated to them by name so I don’t really see any point in trying to conceal their identities with cute nicknames (and must admit at finding that sort of coyness a little alienating in some blogs, depending on the nicknames used. If you’re going to do it, at least come up with a name or symbol that your reader can identify with, can love even.)

Perhaps I am naive but I don’t feel threatened in terms of personal security by that information existing online. Of course I can be tracked down if anyone was keen enough to find me, but I could anyway, through my books, through the biographical information already available about me. I am, to some degree, a public entity.

The one thing I find I do is I edit a lot of negative stuff out, for example I don’t write about my book sales unless they’re good, and I try not to write about my personal low points too much either, for example, I’ve never blogged about my father in law being terminally ill. This isn’t so much about presenting a brave face, but about what I am comfortable sharing. I actually have a deep aversion to sympathy so I try not to write anything that solicits this response. And I don’t want to bitch and moan about the more tedious aspects of my life. And as a writer, I do want it to have some marketing potential so getting on there and saying, ‘this book has only sold so many copies’ if the sales have been disappointing doesn’t seem a very positive endorsement of myself. So I guess I am glossing out some of the bad bits, and sometimes I think that’s a little unfortunate – if I was anonymous, I might feel more comfortable about showing some of the raw, painful aspects of my life, and I know this can be cathartic for readers. But I just can’t. After all, my mother reads my blog, and so do my in-laws, and one day my kids will be able to read it too.

I also asked Penni to share her thoughts around the future of books, as impacted by online communities and ebooks

I think we could possibly end up with a generation in which there are more writers than readers. Reading/writing as a dichotomy is often seen as passive/active (though this has rightfully been addressed thematically. Think The Neverending Story by Michael Ende in which reading becomes a powerful act of creation). I think new trends in education probably push writing more than reading. Writing is obviously empowering and relevant, but I don’t know that people see reading as the same way, which is extremely sad in a society that often leaves people adrift and alienated.

I predict a reading renaissance. Much like craft has emerged as an antidote to modern, empty, meaningless consumption, I think novels will re-emerge as a response to the many forms of ultimately unsatisfying entertainment that proliferates in a consumer society (perhaps as a response to our collective love of trash, which I admit I am also guilty of).

I also foresee a rising trend in storytelling in which readers create and control the story path (like in the second half of Neverending Story, where Bastien actually enters the world of the novel and actively participates in shaping reality, initially through naming. I wonder what forms this will take, personally I find game narratives (where your choices can direct the game narrative to an extent) static and boring, much like those old ‘Choose Your Own Adventure’ books – there’s no real freedom for the average player to go in any direction they want, to step outside the parameters of the game Having said that, I do think game narratives will have an enormous influence online storytelling.

I think blogs have more to tell us about the future of collaborative narrative – for example the way blogs can blend fact and fiction and often utilise devices from fiction, like dialogue, characterisation, pace, tension, narrative ‘twists’. And the way blogs can have multiple authors and are open to an unpredictable public participation through the comments interface. Other present phenomena that I think may continue to develop in interesting way are the ‘recap’ (in which stories are summarised and retold, often with hilarious commentary) and fan fiction. I’m not saying this precludes conventional publishing (in fact both these forms build on existing novels), but that there will continue to be new ways to tell stories using technologies that don’t exist yet.

I personally think electronic readers like the Iliad and the Sony ereader are exciting ideas, but so far have failed to capture the possibilities of their form. If I have a choice between reading Pride and Prejudice in book form or on a screen, I know which one I’d choose. But if Pride and Prejudice on a screen had some other aesthetic possibilities (image, animation, other design features) then I’d definitely be swayed in that direction. The treelover in me hopes that these ereaders will get it right sometime. I want them to be sturdy, beautiful, flexible (open source please), writeable and experimental, not driven by the idea of capturing a ’safe’ market of book readers, but perhaps aiming themselves at a new, possibly younger, certainly savvier market.”

Thanks Penni. Now I have to go and get myself a copy of The Neverending Story (loved that movie, as a kid)


All photos courtesy of Penni. You can read more words from Penni over at her lovely blog  Eglantine’s Cake

Thinking Beyond

A brief update on my Women’s Opportunity fundraising. You may recall the  Women’s Investment slide project. It raised over AU$500, all web based donations from men and women all over the world! THANK YOU!

I have started a blog to keep track of my journey as an Ambassador with Women’s Opportunity and have launched a new creative challenge over there today.

The theme for this creative fundraising challenge is about thinking “Beyond”. It’s about changing your world. It’s about innovation, vision and hope. And it’s about making a difference.

Beyond yourself…towards the world.
Beyond the immediate…towards the possibilities.

Beyond having an idea…towards sharing it.

Beyond observing…towards participating.

Beyond poverty…towards empowerment and opportunity.


Image courtesy of Opportunity International Australia

You have until Sunday December 21st 2008(midnight AEST) to contribute. The winner (as selected by a random draw of all entries) will receive a prize. The prize pack includes 20 x postcards, 100 minicards and 90 stickers valued at around $50, which has been generously donated by the kind folks at MOO

AND the prize includes a copy of World Poverty for Dummies by Wiley Australia ($34.95)

In addition, any DONATIONS received before 21 December will also be in a random draw for a copy of World Poverty for Dummies.

I hope you will join in. I can’t wait to see some of the creative responses! Hop on over to the original blog post to get more details.

The challenge for a Smarter Planet

I was just reading James Governor’s interesting post on Monkchips (Redmonk) about a Smarter Planet; an initiative IBM has been sharing recently about working together to address important global healthcare, energy, and economic problems, amongst others (full disclosure – I  work for them.) IBM Chairman and CEO Sam Palmisano said about Smarter Planet:

“We need to practice a new form of leadership. Think about these systems, no one owns the systems. Which is part of the complexity of driving the change to make them more effective. So, to make this happen, you need collaboration. Everyone has to come out of their lanes, it’s true for business and for politicians and academic organizations. People have to come together and form these partnerships of collaboration to work together to solve these problems. And yes, they are going to have to move out of their comfort zones.”

So it gets you thinking, “what does that mean for me?” Mike Wing writes on the IBM Smarter Planet Blog

I’d suggest three ways:

  1. Go Web 2.0. Embrace the long tail.
  2. Look at your own area of responsibility through the lens of ’smarter planet,’ and see what this frame lights up… what it transforms… what it could expand.
  3. Personally engage in the big-picture societal work that is newly possible.

Sam’s speeches so far have been directed to leaders. For them, the challenge is to seize this moment, to embrace the world’s eagerness for change and use it to be bold, game-changing.

But as families, as neighbors, as employees, as partners, as suppliers, as scholars, as global citizens… we can seize the same opportunity, too – the chance to change our lives, our work, our communities, our future. And the way to do that is to participate, to co-create, to network, to jam. The key is to understand that these amazing new capabilities make the planet’s infrastructure available to the individual, to every individual, without regard to wealth or physical location or power.”

I’m personally inspired to see where this might all lead. It’s exciting to be part of projects where people chip in their time to share knowledge, new ideas, finances and capability to make a difference. And right now, it’s happening in a rapid and dynamic way, aided by technology. Recently I caught an episode of Iconoclasts featuring Dean Kamen and Isabella Rosselini (2006). Kamen reflects on invention and his passion Life is so short. Why waste a single day of it doing something that doesn’t matter, that doesn’t try to do something big?”

I think what IBM is articulating is an opportunity for each one of us to take stock of our world, then to dream, imagine and to take intelligent action, now.  I bet you have more to offer than you even realize :)

Notes from Physical and Virtual Learning spaces

Yesterday I attended the IBM/Melbourne Uni Virtual and Physical Learning Spaces public forum, which was also broadcast live in Secondlife. During Professor William (Bill) J. Mitchell’s keynote speech, he discussed the Stata student street project – a purpose built public space with free wifi (there is free wifi throughout MIT), designed for informal and open collaborative meetings. He spoke of the evolution of architecture, the shifting roles of libraries as a source of information and as a meeting place, influence of ubiquitous computing on public spaces & architecture,  and the walls of authority that are tumbling down through the rise of emerging backchannels like Twitter.

Student Street at MIT – image originally uploaded by MIT

There was plenty of other interesting content throughout the day as each working party presented their findings, and attendees were given the opportunity to discuss further during Breakout sessions.

The Architectural Determinism party discussed opportunities for the creation of policies to create comfortable, safe ergonomic spaces with free wifi for students to collaborate. For instance, the potential to convert existing public spaces and university gardens to include powerpoints and tables, so that students no longer need to balance precariously against sculptures, juggling their laptops, multiple phones and sandwiches while trying to collaborate.

The Fragmentation and Recombination working party talked about “seamfulness” and the creation of “beautiful seams” so that fragmentation of Learning Management Systems, devices, storage and access could be exploited. I’ve been thinking about this a bit lately; how we instinctively try to recombine and integrate or create a “home” for things but how there is something quite wonderful about the fragmentation of the web. I really liked this idea of seamfullness. The questions raised yesterday included “which seams are important? Who should manage it?”

Our Segmentation and Integration working party highlighed events as a common theme in the creation of communities and the importance of enablement, purpose and resource.

Community Engagement was an interesting theme, with the discussion around physical icons in public spaces (for instance artwork, water fountains etc) as memorable and formative in the development of community spaces.

The Control working party posed questions around the shift of power from staff to students, the growing need for staff to develop facilitation skills, informal spaces on campus, and the diminishing role of the uni in the social dimension of the “university experience”.

The concept of “Bazaars” as an exchange of ideas, swapping and linkages was put forward by the Teaching and Learning boundaries working party, and I believe it raised some interesting discussion during the breakout session!

Overall, there were some great observations and insights from all participants. Emerging themes that I noted from the event:

  • Enablement of individuals to use technology, to collaborate, to create communities
  • Respect of the voice of the student and different learning styles
  • Information literacy and the growing role it plays in the life of students and teachers
  • Interdependency between physical and virtual learning spaces
  • Life long learners and knowledge workers. Developing a culture of learning, not just courses and content.

It was also nice to meet up with Keith De La Rue in person for the first time (not just on Twitter). Keith tweeted his own notes live from the conference.

5000 words then she paused

Perhaps it was a little ambitious to write a novel in a month. I managed to get to 5,000 words in the first week by spending some time writing late in the evening,  but then -

Okay, I might continue writing some more fiction, but not sure I’ll reach the 50,000 mark for NaNoWriMo! I have LOVED revisiting this freestyle writing approach. I’d like to spend short bursts of creative writing like this a few times a year! I’m also developing a much deeper appreciation of the work writers do. Short bursty creative work is easy in comparison. Spending time thinking through characters, plots, twists & turns, sub-texts and influences, imagined landscapes, stereotypes and dialogue – in one month – eesh, it’s an effort not to take this so-called novel too seriously!

Instead of writing I’ve been thinking of ideas to drum up  600 x $10 donations for my Women’s Opportunity project. I’ve been spending time with my family and friends, resting, working, cooking, reading, even watching TV….just not writing. Oops. And with 15 days to go (and one week lost well spent doing other things) I wonder if it’s really possible to write 3,000 words a day with everything else going on. Time to dip back into my imagination and see what happens…

50,000 words just for fun

I’ve gone and done something silly. I signed up for NaNoWriMo. I’m going to attempt to write 50,000 words in 30 days. Well, I spent the first three days deliberating over whether I should sign up or not, and figuring out some kind of plot, genre, characters. Yesterday, on the 4th I wrote 1200 words. So only have to write, um, 2000 or so words a day for the rest of the month?! Not sure where I will squeeze in the spare time for this one, but I must say I’m really enjoying it so far. The last time I wrote so many words was over ten years ago. I had a co-author and we wrote for an interactive “choose your own adventure” style learning simulation about debt collection. Since then, blogging has been helpful to practice writing, along with collaborative blogging and writing projects like the Age of Conversation II.

I like the idea of this unpredictable, kamikaze approach to writing 50,000 words of fiction – the aim is quantity not quality, ignoring the inner editor – the very antithesis of my usual style. I decided that I wanted to have FUN doing it. So I’m writing a story in a fantasy genre, or perhaps a bit sci-fi, a bit of an adventure – set in the not too distant future. Girl meets boy. Girl saves the world. Or something like that.

image originally uploaded by Caramelody on Flickr

image originally uploaded by Caramelody on Flickr

It’s fun just letting the words spill out, creating a whole new landscape, characters and conversations. It’s a bit like life drawing, with words. So I’m giving myself an hour here or there to just type out whatever comes to mind, loosely wrapped around a plot. It would be nice to think I could finish the whole novel. I’ll be happy if I manage to write half. Either way, I think the creative process is doing me some good.

What kind of creative challenge do you enjoy? Do you join in with collaborative creative projects?

Inspiring Words for Women’s Opportunity

Last month 26 women from around the world took a moment to write an inspiring sentence. Each woman has shared something unique – please take the time to read the message on each slide.
Here they are!

THANK YOU to these amazing women for their contributions!
Alison Spencer, IBM Australia
Amy Palko, Less Ordinary, Scotland
Anita Pahor, Women’s Opportunity Director, Australia
Beth Kanter Social Media for NonProfits
Bonnie McEwan Owner, Make Waves: Impact Marketing for Nonprofits USA
Cindy Lenferna de la Motte, Director at Fashion Collaborative, Australia
Danielle Johnston, Business Director, Committee for Melbourne, Australia
Debbe Kennedy, Founder, President, and CEO Global Dialogue Center and Leadership Solutions Companies, USA http://www.globaldialoguecenter.com http://www.puttingourdifferencestowork.com
Janette Toral
, digitalfilipino.com Australia/Philippines
Joanna Young, Confident Writing, writing coach, Scotland
Kieran Cannistra, Innovation Editor IBM, USA
Linda Griffin Founder ClearWind LLC, USA
Lindy McKeown, eLearning Consultant, Australia
Lynne Wenig,  Scope President (2005 – 2007) Australia
Marigo Raftopoloulos
Michelle Zamora
, AP SOA Marketing Leader, IBM, Australia
Nina Simosko, Global Chief Operating Officer, SAP Education USA
Penni Russon, Author, Australia www.pennirusson.com
Phaedra Boinidiris, CEO, WomenGamers.Com USA
Renee Wolforth, Attorney, Washington, USA
Dr Robyn McMaster Sr VP MITA International Brain Based Cente
Sacha Chua, Canada/Philippines
Shai Coggins,Co-Founder & Community Strategist, b5media.com
Silvia Guccione, Director, Pomodoro Italian Cooking School, Australia
Suzanne Male, Publisher, Smink Works Books, Australia
Sacha Chua, Philippines and Canada

If these slides impact you, please consider making a donation of $10 to invest in a group of women in the Philippines.

And share these inspiring slides on your blog or Facebook etc… thank you!

A mish mash of wonderings

What is the purpose of this blog? I’ve been pondering the question, especially as a blog is meant to be “on topic” ( a single topic..not such a mish mash of wonderings.)

I know I meander through many different themes. I’ve posted on topics of informal learning, personal branding, photography, writing, creative therapy, communication, design, working part time, motherhood, non profits, social media and virtual worlds. Some of the words here dip into social media marketing, some fall into the space of enterprise 2.0 …and a lot of it just falls into a bucket of bright and shiny objects to inspire. For a personal blog – like this one – does it matter?

So what’s the common theme? I hope that it’s “wondering about the wonderful webby things”. This is my interactive notepad where I like to muse on creativity, innovation, people and technology. I’d love for it to be a place where you share your insights, observations, and wonderment too. I love it when you comment!

I also like to share beautiful images with you – like this one uploaded on Flickr by RemediateThis.

Why? Because I’d like to think that we can all wonder and be inspired – at work and at home – using technology and design to connect, to dream and to make a difference.

What do you think this blog is about? Does it matter that wonderwebby is not “just about” one of the topics I mentioned?


2010 WonderThemes

View Jasmin Tragas's profile on LinkedIn
About Wonderwebby - by Jasmin Tragas - creative and digital media allsorts - mother - imagining new ways to make a difference
Twitter: wonderwebby
Disclaimer: the postings on this site are my own and don’t necessarily represent my employer’s positions, strategies or opinions.

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