Posts Tagged 'secondlife'

The meaning of a personal online brand

Last night I attended a Greater IBM Connection (alumni) virtual party in Secondlife where Debbe Kennedy was launching her new book. During the proceedings Ted Childs, former VP of Diversity at IBM made this wonderful observation about Debbe.

Ted Childs in Secondlife
Ted Childs in Secondlife

He spoke of her passion for people and how he saw her career progress – not by putting herself first – but by always thinking of how to improve things and progress things for other people.

What a wonderful quality to be known for. Sometimes in this web2.0 space I’m cautious not to begin too many sentences beginning with “I”. Although I know it can be “all about me” in the web2.0 world I hope that my focus also can be about others. When does personal expression and conversation turn into pure navel gazing with an audience?

So while I challenge myself, let me also ask you. What is your personal online brand doing for others? Is your brand all about you? Have you seen any examples of personal brands that speak less of the person and more of other people?

Virtual Accessibility

People are finding more innovative ways to use virtual worlds for communication, education and accessibility.

For instance, what if you were paralysed?

” A paralysed man using only his brain waves has been able to manipulate a virtual Internet character, Japanese researchers said Monday, calling it a world first. The 41-year-old patient used his imagination to make his character take a walk and chat to another virtual person on the popular Second Life website. “… “In the experiment, he wore headgear with three electrodes monitoring brain waves related to his hands and legs. Even though he cannot move his legs, he imagined that his character was walking. He was then able to have a conversation with the other character using an attached microphone, said the researchers at Japan’s Keio University. It is the first time a paralysis patient has succeeded in meeting a person and having a conversation in an Internet virtual world, they added.”


(hat tip Kim Flintoff)

Or what if you had autism?

It’s a great opportunity for connection.

Wonderwebby’s Explorers

Here’s a homage with some links to the people who regularly comment on my (still new-ish) blog. Thank you for the conversation and connection. It’s nice to see who comes to visit and know your thoughts also. In no particular order:

Gavin Heaton. I was introduced to Gavin’s blog via a link on Twitter. Gavin works in Sydney and blogs some great insight into social media and branding.

Barry Everett. I met Barry, from the US, here on Wonderwebby! We have since also connected on Twitter and had a meeting in Secondlife with a few others to discuss knowledge networking. I really admire Barry’s passion to explore the future of knowledge and innovation.

Jack Mason. Jack and I have very effective, regular mentoring meetings even though he lives in the New York and I live in Melbourne. We met through IBM’s blogging network last year and we discuss virtual worlds, social media, collaboration and loads of new ideas. I appreciate Jack’s ability to drive innovation.

Kieran – I met Kieran through another colleague in Secondlife and we communicate often via Twitter, IM, blogging and other social networks. She also has young children, works in the area of learning and is passionate about knowledge, technology, innovation, creativity, community and identity. When we meet up in Secondlife we discuss the future of learning and life – while we walk around virtual planets and fly through space. I wish she would blog.

Ringlerun, who I know in real life. He might like to rant, but he has a heart of gold and a curious mind with a passion for the ways IT can make life better.

Shai Coggins. I met Shai through Lee Hopkins’ blog. Self described as ” a professional blogger, published author, artist, geeky gadget girl, mum, and wife, with a Masters’ degree in Applied Psychology”. Shai seems to make creative things happen.

Rab. I met the Rab through Twitter (perhaps through a Facebook group about Twitter) I appreciate the things the Rab has to say about social media, innovation and Enterpise 2.0.

Ric Hayman. I think I met Aqualung via Andy Piper’s recommendation on Twitter. Aqualung explores Innovation and appears to be an all round Twitter-happy nice guy.

Jen Okimoto. Jen works in in Human Capital Management and has a real passion for Learning 2.0 and the transformation of the enterprise. I love how Jen shares her knowledge with her colleagues and customers.

Sagart – my one and only

Solanio7. Sol is a virtual worlds enthusiast who really explores what makes these worlds work and where they are going.

Douglas who has dedicated 1000 days to write a little, each day. We know each other through BlogCentral at work and IM. I appreciate his feedback and desire to “keep web2.0 real”.

Luis Suarez. Luis mentors me the area of social networking and learning in the Enterprise. You have to admire Luis’ zeal to live and explore this space, from his lovely location in Gran Canaria.

Andy Piper. Andy works in the UK and mentors me in my blogging and virtual world exploration. He really encouraged me with my blogging this year and got me onto WordPress and Feedburner. I also pushed him around in a shopping cart once – in iWoot in Secondlife!
standing in iWoot virtual store

While writing this list I realised how much my style of working, communicating and learning has changed over the last year. Thanks all for comments! It’s nice getting to know you all. *waves to other regular readers*

Avatar Affinity

One of the things I really enjoy about Secondlife is the connection I have with my avatar. The process of creating my avatar, finding outfits, a skin, the right hair, accessories helped me learn to navigate and connect with Secondlife. The connection with my avatar is fundamental in giving me an immersive virtual world experience. I can express my mood differently with the click of an inventory change and my interaction with others is more captivating because of their expressed individuality.

Jazzydee

Other virtual worlds have not given me the same connection. Even having the ability to select from a small smorgasbord of avatars in Active Worlds doesn’t seem to help, I want the ability to customise and be animated. In the same way, I find it difficult to relate to other avatars there, it doesn’t seem to be as “freestyle” as Secondlife.

Do you have an affinity with your avatar? Does your avatar selection help you connect with and be immersed in your virtual world environment?

Informal Learning

I’m excited about the changes happening in the learning area. You may have read that Brandon Hall announced new categories late last year, for their excellence in learning awards including:

  • Best Use of Blogs, Wikis, or Other Content-Sharing Tools for Learning
  • Best Use of Games for Learning
  • Best Use of Mobile Learning
  • Best Use of Video for Learning
  • Best Use of Virtual Worlds for Learning

Methods of learning are obviously changing, and this makes my role in Learning Services and Knowledge & Collaboration even more interesting (and challenging for the year ahead.)

I’m expecting to see more companies implement structured programs and modify existing learning models this year to accommodate informal learning styles. Many existing learning programs fail to engage the audience or harness the expertise “in the room”. I think we will see more people using blended learning models to include blogs, wikis, social networks, virtual worlds etc in more deliberate, constructive, program driven initiatives, something I’m happy to say we are already beginning to see at IBM.

As more companies allow employees access to social media, more support for management and employee guidelines will ensue. Frontline managers will be taught more about online impression management, benefits of using social networks to capture tacit knowledge and build community – and ways to facilitate attention management, trust and authenticity.

The benefits are great, especially as more people begin to work from home and move to part-time hours. So many people talk about using social media to attract Gen Y (the Net Gen), but the maturing workforce will become even more dependent on social media to support lifestyle changes.

Learning, Knowledge and Collaboration – they are becoming even more entwined and I think learning of the future will be so much more engaging, innovative, social and learner-driven. Yes, I think it should be a good year ahead!

Virtual Memories

How do you capture a virtual memory? How can you log a moment that happened in a virtual world?

A photo or machinima may capture the image, perhaps I would need to lifelog it to preserve the moment with tags; other snapshots; a real life image of myself at the computer; music playing on the day; links to the real life weather report; a recording of the sound in my home; a few notes about my thoughts on the day; a virtual time capsule of conversations that occurred on my screen.

As an example, a friendly avatar I met recently in AM Radio’s wheat field asked if she could take a photo. Sweet. She sent me the pic today.

jazzydee in field
The photo brought back the mood and memories of the moment, even tho we didn’t meet face to face or set foot on actual land. If you weren’t there, the photo wouldn’t really have any connection for you. It probably just looks like a cartoonlike postcard. No memories of conversation, sounds, atmosphere, lighting, mood etc. I felt like fairy floss in an Emo landscape.

The photo might give you a glimpse into that surreal moment, but I would really need a lifelog to tell the whole story online.

More amazing snaps of AM Radio’s field on Flickr. If you buy a copy of the field, all proceeds go towards Heifer International feeding the hungry.

Virtual Culture

Is culture the very thing that creates community and life in a virtual world?

A recent series on the ABC “Not Quite Art”hosted by Marcus Westbury grabbed my attention recently. I caught the episode in Glasgow where artists were doing great stuff in old factories, fostered by communities of artists. I liked how Marcus seemed to capture the essence of a vibrant creative community injecting life, art and culture into a hollow industrial shell. I couldn’t help but think of the parallels with virtual worlds, Secondlife in particular. From the ABC site:

Marcus puts forward the question of whether you can buy culture by building an iconic building or even franchising a McLouvre or McGuggenheim? Or is culture a messy, dirty thing that comes from the bottom up, refuses to behave, is borderline illegal and breaks a lot of occupational health and safety rules?

Sometimes when you wander around Secondlife you sense this “culture” – a community living outside the rules. Obviously this is where traditional marketers got it wrong. Imagine McSponsor walking into a real life burgeoning underground arts & culture scene and dropping in a building, flashy logos, and changing the rules. Uh-huh.

So how do you retain that vibrant culture in a growing community? I personally think culture grows when you heat it up, mix it up, foster it, infuse it. Just don’t try to change the essence of it.

What do you think?

Fun Working

I’ve been wondering about the art of corporate play (Plork = play + work), the need for fun at work, the ability to be human in an environment that has the tendency to be intense and humorless at times. Where has the sense of community gone? I’m glad I have it, but wish it permeated further.

Perhaps for some, the desire for a “secondlife” has arisen from the need for freedom “just to hang out” and have some space to simply be, no strings, no expectations. Have other online social networking platforms like Facebook and Myspace refreshed the desire for freedom of expression once found in some work cultures? Or are they creating cultures finding social norm in digital form? Is it a little inside out? Do we just need to expose a few neurons before we feel free to express ourselves these days?

Have our digital identities become more pervasive as a corporate community building platform than traditional social banter? In Virtual Worlds, friends give gifts of clothing and accessories and offer to teleport friends to a new event. Friends chew the fat, chatting amongst the planets listening to ambient beats. The chillout zone of the dot com era is replaced by a virtual chill out sim. Facebook friends share gifts and grow fish.

Anything labeled fun these days is frowned upon and treated with skepticism. Secondlife, blogging, anything with nice graphics or a social element is seen as a waste of time. Then they wonder why people are leaving the company. A healthy dose of pragmatism is great, but it would be nice to see more people play and happy at work.

Mr Wonderwebby begins each day at work with his team, laughing at newspaper quiz questions and answers. It gets the team spirit fired up and seems to work nicely for them. It just happened and makes for a nice social medicine. Verbal communication and real gifts should not be forgotten in an age of text and email birthday greetings. The form of communication we choose can make a real difference.

However, as far as banter goes – do you think that fun “over the partition” conversation been replaced with tweets for an extended global audience? If social media is fun, is it really that bad for you? If laughter is the best medicine, is social media good for you? ;)

Haunted Mansion

I was hovering around SOA Adventure Island in Secondlife recently (posing like Venus in rollerskates in front of a fountain, as you do)

Jazzydee on SOA island
when the lovely Anita Cassini took a few of us up to the clouds to take us through a maze in a Haunted Mansion she recently ensembled leading up to Halloween. Walking through swinging blades we entered a maze.
Jazzydee at the door of the maze
I had to change my outfit (bit of a virtual chameleon – have to fit in with my landscape)
Jazzydee in the batcave
scampered past the zombies, spoke to a Goddess bot and ended up in a cave full of butterflies
Jazzydee in butterfly cave

Thanks Anita I enjoyed the vibe! Just had to share it.

Avatar Makeover

This avatar needs your help.

So here’s the deal, a friend won a secondlife avatar makeover. So my husband and yours truly will be pimping this guy’s avatar.

Avatar “before”

He has given us full creative reign. He does not want to look normal.

I will also be embellishing his inventory with a few good groups and landmarks.

Anyways, as this is all about collaboration, feel free to collaborate with me and give this avatar a secondlife chance.

Share your very best ideas to make this avatar ROCK!


2010 WonderThemes

View Jasmin Tragas's profile on LinkedIn
About Wonderwebby - by Jasmin Tragas - creative and digital media allsorts - mother - imagining new ways to make a difference
Twitter: wonderwebby
Disclaimer: the postings on this site are my own and don’t necessarily represent my employer’s positions, strategies or opinions.

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